So who are we?
About Us
Our Mission
"Empowering connections and conscious consumerism through personalised gift-giving. At what.gift, we’re committed to transforming the act of giving, making every gift both meaningful and impactful."
Our Story
What.gift was conceived out of a need identified by our Founder, Jonny, to reinvent the way we buy gifts. Confronted with the cumbersome nature of coordinating gifts via WhatsApp groups and spreadsheets, and recognizing the shortcomings of existing apps, Jonny envisioned a more user-centric approach.
Meet the
Founder
Our Values
At what.gift, our values are clear:
- Personalisation
- Sustainability
- Shared success
We champion mindful giving, where each gift is a testament to thoughtfulness and consideration. Our platform encourages choices that resonate on a personal level and contribute positively to the environment.
Making an Impact
What.gift is more than just a business; it’s a movement towards more responsible consumerism.
10%
of all profits goes to charitable causes.
30%
of all profits goes to our dedicated
employees - that includes everyone. A proportional split based on salary.
Ensuring that our success enriches both our community and our team.
Behind The Scenes
The journey of what.gift has been one of continuous learning, adaptation, and innovation with feedback for real users powering it forward. From the initial concept to the dynamic platform we have today, our mission has always been clear: to enhance the gift-giving experience for everyone involved.
Looking Ahead
We envision a future for what.gift where every gift given not only brings joy but also contributes to a more thoughtful and sustainable world. Our aim is to keep innovating and expanding our reach.
Our Commitment to Sustainability
At what.gift, sustainability is paramount. We integrate eco-friendly practices in our operations, ensuring that our business not only thrives but also respects and protects our planet. We’re working towards becoming carbon neutral and a registered B Corp as soon as possible.